Senior Product Manager, Emerging Consumer Products
New
Canada; Flexible remote-first work environment across North America.Full-TimeSenior
Salary150,000 - 200,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Data AnalysisProduct ManagementBehavioral scienceA/B testing
Requirements
- 5+ years of product management experience in consumer-facing digital products, ideally mobile-first and data-driven environments.
- Strong background in engagement, retention, personalization, lifecycle design, rewards systems, or habit-forming product experiences.
- Proven ability to use data, experimentation, and user research to drive product decisions in ambiguous problem spaces.
- Experience working closely with design, engineering, and data teams in fast-paced, iterative environments such as startups or high-growth companies.
- Strong analytical mindset with comfort in funnel analysis, experimentation frameworks, and interpreting user behavior signals.
- Excellent UX intuition with the ability to identify friction points and improve product clarity, trust, and usability.
- Experience in trust-sensitive domains such as mobility, fintech, marketplaces, insurance, or safety-focused products is a plus.
Responsibilities
- Own the end-to-end product strategy and execution for a driving behavior and engagement platform, focusing on habit formation, retention, and long-term user value.
- Design and optimize core user journeys including trip tracking, driving scores, rewards systems, safety insights, and personalized recommendations to improve clarity, trust, and engagement.
- Develop and scale behavioral engagement loops that drive consistent usage through meaningful feedback, notifications, incentives, and personalization strategies.
- Lead experimentation efforts including A/B testing, funnel analysis, and user research to identify high-impact opportunities and validate product decisions.
- Define and evolve the next generation of mobility and safety experiences, including AI-driven personalization, crash detection concepts, and ecosystem partnerships.
- Collaborate cross-functionally with design, engineering, data science, research, and growth teams to deliver high-quality, user-centric product experiences.
- Translate complex behavioral and product data into actionable insights that guide roadmap prioritization and product evolution.
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