Principal Product Manager, AI Native (Engagement)

New

Fully remote-first flexibility within CanadaFull-TimePrincipal

Salary not disclosed

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Job Details

Experience: 8+ years
Required Skills: Machine LearningProduct ManagementProduct DevelopmentProduct Analytics

8+ years of experience in consumer product management with a strong track record of shipping engagement or growth-focused products
Proven ability to drive measurable improvements in activation, retention, virality, or user engagement metrics
Strong understanding of product analytics, experimentation frameworks, and cohort-based analysis
Experience working across UX, systems thinking, and data-driven decision-making environments
Ability to operate at both strategic and execution levels, managing multi-quarter roadmaps and fast iteration cycles
Familiarity with AI-enabled product development, including prototyping, experimentation, and AI-assisted workflows
Strong collaboration and communication skills with cross-functional technical and non-technical teams
Growth mindset with a strong bias toward execution and impact

Define and lead the engagement strategy across core consumer experiences, focusing on increasing frequency, retention, and meaningful user interactions
Identify and deliver high-impact product initiatives that deepen relationships between users and strengthen network effects across circles
Partner with Growth, Engineering, Design, and Data teams to design, test, and iterate on engagement-driving features and experiences
Leverage experimentation, analytics, and behavioral insights to inform roadmap priorities and validate product decisions
Build scalable engagement systems, including contextual prompts, interaction loops, and modular product components
Balance long-term product vision with rapid experimentation cycles, ensuring continuous delivery of measurable outcomes

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