Senior Product Manager 2, Monetization & CRM
New
F
FandomDigital Media
Remote - PolandFull-TimeSenior
SalaryAt least 202,000 PLN per year
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Job Details
- Experience
- 6–10+ years
- Required Skills
- Data AnalysisProduct ManagementCRM
Requirements
- 6–10+ years of product management experience
- Domain expertise in lifecycle marketing, audience engagement, CRM platforms, or ad-supported digital media
- Experience building or scaling products involving audience segmentation, personalization, or marketing automation
- Strong analytical skills using experimentation and cohort analysis
- Experience working closely with engineering teams
- Exceptional communication and stakeholder management skills
- Ability to operate independently in ambiguous environments
Responsibilities
- Define and drive CRM product strategy
- Build and own the product roadmap for lifecycle monetization and CRM-enabled advertising capabilities
- Identify new opportunities to monetize Fandom’s first-party audience signals
- Lead large, cross-functional initiatives spanning Product, Engineering, Data, Sales, and Ad Operations
- Build and scale CRM-powered products enabling sponsored lifecycle campaigns and personalized engagement
- Drive integrations across marketing platforms such as Iterable, Braze, or similar
- Leverage experimentation and analytics to optimize product performance
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