Senior Product Manager, Identity Graph

New
United StatesFull-TimeSenior
Salary not disclosed
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Job Details

Experience
5+ years of strong consumer marketing experience; 3+ years of experience in a Product Manager role
Required Skills
Product ManagementData science

Requirements

  • Bachelor's degree or equivalent relevant experience required
  • 5+ years of strong consumer marketing experience with an understanding of the adtech/martech ecosystem.
  • 3+ years of experience in a Product Manager role
  • Hands-on experience with identity graphs used for online and offline marketing and advertising
  • Can formulate ways to overcome obstacles, fight for our products' success in market, and own the path forward on both existing and new products
  • Experience explaining complex concepts in simple terms to a variety of internal and external audiences

Responsibilities

  • Oversee all downstream uses of graph products, both internal and external, to ensure maximum performance against all use cases.
  • Convert needs into requirements for the ongoing build and maintenance of our online and offline identity graphs.
  • Work with product owners and technical development teams to guide the delivery of product roadmaps for new graph products and enhancements.
  • Monitor performance metrics of our graph products and lead opportunities to improve performance metrics.
  • Oversee privacy and data governance requirements for all graph products and derivatives.
  • Engage with data partners to improve data supply networks and ensure upstream data quality
  • Guide improvement projects by partnering with the Experian strategy, data science and development teams to test new MVPs that solve market problems.
  • Implement the defined future state plans and strategies for building our graphs.
  • Participate in trade association working groups within the data-driven marketing ecosystem (ie: NAI, IAB)
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