Social Media Marketing Specialist
New
Manila, Philippines, US work hoursFull-TimeJunior
Salary50,000 - 70,000 PHP per month
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Job Details
- Languages
- Excellent English communication skills, both written and verbal (at least B2 level)
- Experience
- 2+ years experience in social media or 1-2 years in digital marketing
- Required Skills
- Adobe IllustratorAdobe PhotoshopSketchOrganizational skillsCanva
Requirements
- Bachelor's degree in any field or professional certification in marketing or business-related courses
- 2+ years experience in social media or 1-2 years in digital marketing
- Proven content writing or copywriting experience
- Working knowledge of content management systems
- Excellent English communication skills, both written and verbal (at least B2 level)
- Solid organizational and time management skills
- Knowledgeable in layouts, typography, print, and web design
- Experience/Proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Compelling portfolio of work over a wide range of creative projects
- Able to work on a graveyard shift
- USB Headset with Noise Cancellation feature
- Working Webcam
- Computer with at least 1.8 GHz processor and at least 4GB RAM
- Main Internet Service Speed: at least 25 Mbps cable connection
- Backup Internet Service Speed: at least 10 Mbps
- Social scheduling / management tools (Hootsuite, Buffer, native tools)
- Platform ad tools (Meta, TikTok, Instagram)
- Analytics / monitoring tools (native and third-party)
- Influencer platforms / outreach tools
- Design tools for visuals (Canva, Photoshop)
- Project management tools
Responsibilities
- Create and schedule posts; design simple visuals or coordinate with designers
- Respond to DMs / comments; maintain community engagement
- Monitor social metrics and report basic performance (likes, shares, reach)
- Assist in small ad campaigns on social under supervision
- Plan social media content strategy; align with marketing goals
- Manage influencer collaborations and campaigns
- Run paid ads/social campaigns; optimize creatives, audiences, budgets
- Analyze deeper metrics (engagement per post type, conversion through social, content ROI)
- Lead small social content teams or external contributors
- Define social media roadmap; ensure integration with brand, content, product, retention programs
- Oversee large influencer or brand partnership strategies
- Ensure brand consistency across all social touchpoints
- Optimize budget allocation across platforms and campaign types
- Reporting to leadership: social performance, impact on business goals
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