Sr. Marketing Content Director
New
MassachusettsFull-TimeDirector
Salary not disclosed
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Job Details
- Required Skills
- Project ManagementArtificial IntelligenceCybersecuritySEOWritingEditing
Requirements
- Proven ability to connect content strategy to commercial outcomes.
- Experience with cybersecurity solutions and awareness of security services.
- Strong editorial judgement with exceptional writing and editing skills.
- Deep understanding of SEO and multi-channel distribution strategies.
- Experience in leveraging AI for content enhancement.
- Ability to manage and cultivate a high-performing content team.
- Strong project management skills with the ability to juggle multiple initiatives.
- Excellent communication skills and proficiency in remote teamwork.
Responsibilities
- Own and evolve the global content marketing strategy to support brand awareness and customer growth.
- Translate business objectives into actionable content plans across the entire buyer and customer lifecycle.
- Lead content planning and prioritization across various channels and demographics.
- Ensure all content aligns perfectly with brand messaging and strategic product narratives.
- Drive AI integration into content workflows to enhance productivity and outcome.
- Mentor and develop a geographically dispersed team of content creators.
- Establish clear roles and metrics for operational excellence.
- Oversee the creation of high-impact content including whitepapers, case studies, and digital media.
- Partner with Brand/Creative Services to deliver compelling multimedia content.
- Define content KPIs to track performance against business outcomes.
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