Media Buyer
M
Marketing ArchitectsTV advertising
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 2+ years
- Required Skills
- Artificial Intelligence
Requirements
- 2+ years buying and optimizing campaigns across linear and/or programmatic TV
- Uses AI daily to make faster and smarter buying decisions
- Thinks in systems and naturally traces how a change in one variable ripples through a whole campaign
- Validates, pressure-tests and pushes back when something doesn't add up
- Owns numbers; diagnoses performance issues proactively
- Prefers to build a better workflow than repeat a broken one
Responsibilities
- Manage performance, budget allocation and delivery across linear and streaming campaigns to ensure they hit business goals and execute as planned.
- Run, validate and challenge AI-driven buying tools to ensure outputs align with strategy and performance expectations.
- Identify risks, spot anomalies in data inputs and outputs, uncover root causes and implement solutions to improve efficiency and results.
- Surface opportunities to scale spend and improve performance, bringing clear data-backed recommendations to strategy and leadership.
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