Sr. Digital Strategy Expert
New
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5-7+ years
- Required Skills
- Google AnalyticsSEO
Requirements
- 5-7+ years of experience in digital strategy or web product management
- Strong understanding of website optimization and UX/UI best practices
- Experience working with CMS platforms like Sitefinity or Sitecore
- Familiarity with SEO principles and site auditing tools
- Experience with analytics and user behavior tools like Google Analytics
- Working knowledge of Core Web Vitals and site performance optimization
- Ability to translate business goals into user-focused solutions
- Experience collaborating across IT, marketing, and content teams
- Strong organizational skills and ability to manage multiple priorities
- Excellent written and verbal communication skills
Responsibilities
- Partner with Director of Web Strategy to define, scope, prioritize, and deliver website enhancements
- Act as day-to-day product management liaison between IT and marketing
- Manage and monitor the intake process for content and feature requests
- Maintain documentation for internal best practices and web metrics
- Support requests for site audits and oversee content inventory projects
- Contribute to SEO, CRO, accessibility, and personalization initiatives
- Analyze user behavior data to recommend optimizations for UX and conversion performance
- Collaborate with cross-functional stakeholders to define requirements for web initiatives
- Support cross-team training on web strategy-related tools and processes
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