Creative Director - EdTech (French fluent 🇫🇷)

Successfully grown a media brand, YouTube channel, or personal brand to significant scale (100k+ followers or millions of views). Experience managing a creative team and providing feedback. Ability to write scripts that performed, structure narratives, write hooks, and engage audiences. Experience working in environments where content drove business results. High attention to detail and 'Taste'. Study of human nature and motivations for content engagement. Ability to script, direct, and fix edits. No ego, acceptance of failed concepts, and ability to pivot based on data.

Architect the 'Dual-Brand' Strategy for personal and company brands. Propose radical new content formats. Define editorial lines for different platforms. Take responsibility for the entire production chain. Find, hire, and onboard external talent for production. Treat the founder as the 'Actor' on set. Take full leadership of the internal content team. Provide high-level artistic direction and quality checks. Challenge the team to constantly upskill. Collaborate with Head of Growth to produce conversion-focused assets. Analyze performance data to iterate and scale content.