(TA86) Digital Marketing Specialist (Data, AI and CyberSec)

3–5+ years of B2B marketing experience, ideally in enterprise software, data/AI, cybersecurity, or cloud. Strong experience running digital campaigns aimed at senior technology and security decision-makers in the U.S. Exceptional written and verbal communication skills in English. Hands-on experience with marketing automation, CRM, and analytics tools (e.g., HubSpot and Google Analytics). Proven track record of driving measurable results: pipeline contribution, MQL/SQL conversion, and campaign ROI. Comfortable working in a fast-paced, entrepreneurial environment and collaborating across teams.

Execute the U.S. go-to-market plan for data, AI, and cyber offerings. Conduct market and competitor research, refine Ideal Customer Profiles (ICPs), and support positioning. Plan, launch, and optimize multi-channel campaigns to generate leads. Support account-based marketing (ABM) programs. Create and manage high-impact content tailored to executive buyers. Own ongoing SEO optimization for core U.S. pages. Plan and manage PPC and paid social campaigns. Support management of online profiles, review sites, and directories. Use marketing automation and analytics tools to track funnel performance and recommend optimizations. Coordinate and promote webinars, executive roundtables, conferences, and partner events.