Product Marketing Manager

2-3+ years in Product Marketing, Lifecycle Marketing, Customer Marketing, or B2B SaaS campaigns. Experience owning or co-owning campaigns end-to-end. Excellent storytelling and copy skills with product curiosity. Strong execution skills: organized, proactive, and focused on shipping. Comfortable working cross-functionally in a fast-moving product org. Data-informed mindset: define KPIs, learn from results, and iterate.

Own CloudTalk’s lifecycle programs (onboarding, adoption, retention). Build multi-touch lifecycle journeys (email, in-app, webinars). Run campaigns to drive expansion into AI add-ons and higher plans. Own product-led education for prospects (use cases, guides). Own customer education engine (webinar strategy, execution). Collaborate with industry creators/influencers on product-led content.