Marketing Operations Associate (SaaS / AI / Workflow Automation) - A146

2-4 years of experience in marketing operations, growth operations, or sales ops. Hands-on experience in HubSpot CRM and marketing automation. Strong analytical mindset and understanding of lead management workflows. Excellent organizational, problem-solving, and communication skills. Bachelor’s degree or equivalent experience. Ability to work independently and thrive in fast-paced, evolving environments. Experience with data integrations, API-based automations, or workflow tools (preferred). Familiarity with Notion, Figma, or BI dashboards (preferred). Interest in AI and automation tools (preferred). Background in SaaS, PropTech, or startup environments (preferred).

Manage and optimize HubSpot CRM and marketing automation workflows. Ensure accurate lead capture, scoring, and routing. Partner with sales ops for lifecycle stage alignment and data consistency. Troubleshoot and maintain integrations between marketing and GTM tools. Build and maintain dashboards for performance metrics. Analyze campaign results, conversion trends, and engagement data. Identify inefficiencies in lead flow and suggest process improvements. Deliver regular reporting on pipeline influence and ROI. Document and refine marketing ops SOPs and automations. Train teams on HubSpot workflows and reporting. Collaborate to operationalize new campaigns. Support integrations and list management with third-party platforms.