Account Based Marketing Manager

Proven experience in ABM or demand generation for B2B high-tech or enterprise accounts. Proven experience in event management, preferably within the technology or B2B sector. Proven expertise in account-based marketing across multiple channels and ability to measure campaign effectiveness. Strong executive presence and communication skills. Proficiency with Salesforce, Marketo, Excel, and familiarity with ABM tools such as Demandbase, 6sense, Outreach, ZoomInfo, Folloze, Uberflip, or similar. Demonstrated project and time management skills. Self-motivated, proactive, and results-oriented. Ability to collaborate across cross-functional teams. Willingness and ability to travel as required (up to 20% of the time).

Collaborate with Enterprise Sales to lead an account-based and regional field marketing strategy. Plan and execute integrated programmes and high-touch 1:1 or 1:Few ABM initiatives. Design and deliver bespoke ABM plays (custom events, webinars, digital journeys, direct mail, executive dinners, etc.). Coordinate Executive Briefings (EBCs / CBCs), managing logistics and stakeholder alignment. Partner with Sales on account-specific plays. Own campaign execution and operations for EMEA ABM programmes. Manage and optimise ABM budgets. Champion Samsara’s culture and values, and own measurement and reporting for assigned accounts.