12+ years of PR experience, primarily in an agency setting. Strong understanding of enterprise SaaS, cloud, and AI technology sectors. At least 7 years in a leadership role involving budget oversight and team management. Track record of securing top-tier media placements and delivering compelling narratives. Experience with product launches and crisis communications. Effective communicator with strong AP writing skills and proven client presentation abilities. Familiarity with tech media, podcasts, emerging platforms, and developer relations. Hands-on leader who can manage up and down, mentor staff, and adapt to change. Comfortable working in a remote, agile team environment.