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Senior Marketing Analytics Manager

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💎 Seniority level: Senior, 8 years

📍 Location: United States

💸 Salary: 130500.0 - 145000.0 USD per year

⏳ Experience: 8 years

🪄 Skills: SQLData AnalysisSalesforceGoogle AnalyticsTableauCommunication SkillsAnalytical SkillsRESTful APIsReportingData visualizationMarketingDigital MarketingCRMData modelingData analyticsData managementCustomer SuccessA/B testing

Requirements:
  • 8 years of experience in data analytics or marketing science.
  • Advanced proficiency with data visualization tools (e.g., Tableau).
  • Strong understanding of data management and tracking techniques.
Responsibilities:
  • Develop and implement a structured KPI framework.
  • Design and oversee measurement dashboards.
  • Produce regular reporting with actionable recommendations.
  • Translate analytics into clear recommendations.
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  • Minimum of 8 years of experience in data analytics, marketing science, or digital marketing analytics.
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  • Design and oversee measurement dashboards that track media performance, campaign impact, creative effectiveness, and audience outcomes (e.g., shifts in gender equity in computer science interest).

Project ManagementSQLData AnalysisData MiningSalesforceGoogle AnalyticsTableauCommunication SkillsAnalytical SkillsReportingCross-functional collaborationData visualizationMarketingStakeholder managementDigital MarketingCRMData modelingData analyticsData managementA/B testing

Posted about 18 hours ago
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