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Product Marketing Contractor (Temporary)

Posted 1 day agoViewed

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πŸ’Ž Seniority level: Middle, 3+ years

πŸ“ Location: United States, Australia, New Zealand, Canada, the United Kingdom, and the Philippines

πŸ” Industry: B2B SaaS

🏒 Company: KarbonπŸ‘₯ 101-250πŸ’° $10,499,989 over 1 year agoπŸ«‚ Last layoff over 2 years agoProductivity ToolsSaaSProject ManagementInformation TechnologyTask Management

⏳ Experience: 3+ years

πŸͺ„ Skills: Project CoordinationContent creationCommunication SkillsCollaborationAgile methodologiesPresentation skillsWritingCross-functional collaborationMarketingStakeholder managementDigital MarketingSaaS

Requirements:
  • 3+ years of product marketing experience in B2B SaaS, specifically in managing GTM strategies and launch executions
  • Excel at cross-functional collaboration, particularly in aligning product, sales, and marketing strategies
  • Have strong storytelling skills with demonstrated ability to create diverse marketing content, including blogs, presentations, sales collateral, website copy, and customer case studies
  • Possesses exceptional writing skills with demonstrated ability to adapt tone, style, and complexity for diverse audiences (executives, technical users, end customers) and formats
Responsibilities:
  • Develop and execute GTM strategies and plans for select partnership and integration launches
  • Build partner intake and onboarding processes, resource library and knowledge bases
  • Develop co-marketing content templates and asset libraries
  • Coordinate with marketing stakeholders (design, content, social etc.) and cross-functional teams (sales, product, marketing) for impactful partner launches
  • Track and report on GTM milestones and deliverables
  • Develop sales enablement materials including one-pagers, sales preview slides, and partner briefing materials
  • Create customer-facing content like landing pages, press releases, blog posts, and case studies
  • Write newsletter content and social media copy for partner announcements
  • Plan and execute joint marketing campaigns with partners
  • Coordinate webinars, events, and digital marketing initiatives
  • Support partner sales teams with marketing assets and campaigns
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