Senior SEO Program Manager

Deep knowledge of SEO best practices, tools, and techniques. Excellent analytical and problem-solving skills. Strategic and creative thinking. Strong communication and collaboration skills. Effective time and project management skills. Adaptability to fast-paced situations and ambiguity. Detail-oriented, organized, and punctual approach. Experience with WordPress and JIRA. Knowledge of HTML, CSS, and JavaScript (a plus). Bachelor's degree in marketing, computer science, data science, or a related field. Comfort and aptitude for data analysis, including Google Analytics, and expertise in SQL, Microstrategy, or equivalent tools. Proficiency in English language skills.

Develop and implement a comprehensive SEO strategy for resume products, aligning with business goals and targets. Plan and coordinate SEO execution across Technical SEO, Design, Content, and Engineering functional teams. Own KPIs for organic traffic and conversions for the resume builder. Analyze SEO data using tools like Google Analytics, Google Search Console, and SEO tools to track metrics. Monitor and refine existing best practices to meet company objectives, strategies, and forecasts. Measure and report on SEO performance, including organic traffic, keyword rankings, and conversion rates. Present SEO performance reports to stakeholders and demonstrate the ROI of SEO efforts. Secure top positions for websites for high-intent keywords related to content. Identify growth opportunities and innovative SEO tactics by exploring cutting-edge strategies and techniques. Generate high-quality backlinks from authoritative domains to boost search engine rankings. Collaborate closely with product teams to develop a cohesive approach to SEO, content marketing, and go-to-market activities. Conduct in-depth analysis of competitors' SEO landing pages and performance to identify opportunities and inform SEO strategies. Perform regular internal SEO audits, maintain an up-to-date TAM analysis, and assess the capture of high-intent search traffic compared to competitors through analysis and keyword research. Proactively stay ahead of SEO trends, algorithm updates, and industry best practices, including leveraging AI/ML for content and asset generation.