Senior Brand & Content Marketing Manager

Posted 7 months agoInactiveViewed
ArkansasArizonaCaliforniaColoradoFloridaGeorgiaKansasMinnesotaMissouriNevadaNorth CarolinaSouth CarolinaOhioPennsylvaniaTennesseeTexasUtahVirginiaWashingtonWisconsinFull-TimeHealth-Tech
Company:SmithRx
Location:Arkansas, Arizona, California, Colorado, Florida, Georgia, Kansas, Minnesota, Missouri, Nevada, North Carolina, South Carolina, Ohio, Pennsylvania, Tennessee, Texas, Utah, Virginia, Washington, Wisconsin
Languages:English
Seniority level:Senior, 7+ years
Experience:7+ years
Skills:
Project ManagementData AnalysisContent creationContent managementCommunication SkillsSEOWritingCross-functional collaborationEditingStrategic thinkingDigital Marketing
Requirements:
7+ years of experience in marketing or related function with 5+ years of experience in content marketing, brand communications, or editorial leadership Exceptional writing and editing skills with a portfolio of strong, business-oriented content Demonstrated ability to synthesize technical or policy-heavy subject matter into engaging copy Experience with SEO, CMS tools, and performance measurement Cross-functional collaboration skills and the ability to drive clarity in ambiguity
Responsibilities:
Lead the creation and execution of content strategy that supports SmithRx’s marketing, sales, and brand goals Partner with the Director of Brand and Content to scale SmithRx’s content engine, from process and production to thought leadership and narrative development Manage the editorial calendar and develop content across formats: articles, whitepapers, case studies, ebooks, one-pagers, web copy, and executive bylines Serve as a key editor and quality control layer for all outbound marketing content Collaborate with stakeholders across Product, Sales, Strategy, and Clinical to surface ideas and craft compelling stories Translate complex healthcare and PBM concepts into approachable, differentiated messaging Create SEO-informed content that supports demand generation and organic traffic goals Help build out content infrastructure, tools, and workflows as the team grows Analyze content performance and contribute to measurement frameworks Stay sharp on content trends and competitive messaging in health tech and pharmacy benefits
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