Partner Marketing Manager

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Requirements:

• Extensive years of B2B partner marketing experience in the software or technology industry, with a strong grasp of integrated marketing and go-to-market strategies.
• Proven track record of developing and executing partner marketing programs with technology or product partners that drive measurable business outcomes.
• Excellent relationship and project management skills with the ability to lead multiple work-streams and collaborate effectively across teams.
• Performance-driven mindset with a natural curiosity to test, measure, iterate, and optimize for continuous improvement.
• Outstanding written and verbal communication skills, capable of engaging partners, customers, and stakeholders at all levels.
• Self-motivated and adaptable, with a high level of energy, ownership, and a problem-solving mentality suited to a fast-paced, growth-stage environment.
• Willingness to travel occasionally for trade shows and partner events.

Responsibilities:

• Develop and launch GTM strategies across Jobber’s product partner ecosystem.
• Lead the planning and execution of joint marketing initiatives and partner integration launches across content, social, in-product, webinars, digital, and events, to drive awareness, integration installs and pipeline.
• Develop clear, compelling messaging and joint solution narratives that highlight the value of Jobber’s platform and its integrated partner solutions.
• Collaborate with internal teams to increase visibility and performance of the Jobber App Marketplace, optimizing listings and discoverability.
• Build and grow relationships with key partners by activating co-marketing programs to drive mutual success.
• Work closely with teams like Product Partnerships, Product, Marketing, and Enablement to align partner marketing initiatives with overall business objectives and deliver go-to-market programs.
• Support partner and sales enablement through collaborating on development of collateral, presentations, and training to drive partner engagement and adoption.
• Deploy competitive analysis and surveys, and use market reports and customer feedback to guide strategy and messaging. Monitor partner marketing performance, report on campaign effectiveness, and apply insights to optimize future efforts.