Senior Marketing Analyst

Posted 10 days agoViewed

💎 Seniority level: Senior, 5 years

📍 Location: Canada, USA

💸 Salary: 90000.0 - 92000.0 USD per year

🔍 Industry: Marketing

🏢 Company: Cision👥 1001-5000💰 $192,000,000 Post-IPO Secondary over 6 years agoDigital Media Public Relations Social Media Marketing Social Media Management Software

⏳ Experience: 5 years

🪄 Skills: Project ManagementSQLData AnalysisETLGoogle AnalyticsRDBMSCommunication SkillsAnalytical SkillsRESTful APIsData visualizationMarketingData modelingData analytics

Requirements:

Bachelor’s degree in marketing, business or related fields. Minimum five years of experience in the marketing area.
Experience in: Working with databases, Martech systems with underlying datasets, Analytical tools that utilize multiple data tables, Relational data architecture (preferred)
Excellent statistical and analytical skills.
Excellent communications skills with experience presenting to senior level audiences
Good project management skills
Good query building logic/design in transforming and handling data
Experience with dashboard visual design
Ability to use innovating ways to connect to nonstandard data sources

Responsibilities:

Gather information on back-end data architecture to understand the organization’s Martech stack
Connect to and extract raw data from the organization’s tech systems.
Leverage both standard (tried & tested) methodologies, as well as innovate custom algorithms in data transformation (ELT and ETL techniques)
Transform, cross-reference, and interconnect the data from the above mentioned multiple sources.
Extract meaningful information and inferences from the above transformations of data.
Design and develop front-end dashboards that communicate the above information in a clear and intuitive manner to senior and executive level stakeholders.
Work with multiple teams within the organization to understand requirements, as well as deliver the above dashboards for their use.
Specific visual design for front end, as per custom requirements of team(s)
Regular weekly and/or monthly reports and detailed analysis from the above dashboards for delivery to senior level management
Ad-hoc analyses of data as per requirements from internal teams.

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