Director, Brand & Communications

Posted 1 day agoViewed

💎 Seniority level: Director

📍 Location: United Kingdom, USA

💸 Salary: 147000.0 - 249000.0 USD per year

🏢 Company: Remote👥 1001-5000💰 $300,000,000 Series C almost 3 years ago🫂 Last layoff over 2 years agoHuman Resources Services

🗣️ Languages: English

🪄 Skills: LeadershipProject ManagementData AnalysisContent creationStrategic ManagementCommunication SkillsAnalytical SkillsRecruitmentBudgetingMarket ResearchMarketingTeam managementStakeholder managementDigital MarketingCRMSaaSBudget management

Requirements:

Proven experience as a Marketing Director
Solid knowledge of Brand and Communications on a global scale
Strong analytical and project management skills
Experience with CRM software and digital marketing tools and techniques
Strong leadership and communication skills
Creative and entrepreneurial spirit with a strong analytical mindset
Writes and speaks fluent English

Responsibilities:

Develop and implement brand communication strategies that align with the company’s overall marketing and business objectives
Define the brand's unique value proposition and positioning in the market
Ensure consistency in brand messaging across all platforms and communications
Set current and long-term goals for the Brand & Communication team on a global perspective
Conduct market research to understand audience perceptions and market trends
Analyze data to measure the effectiveness of brand communication efforts, adjusting strategies based on insights and feedback
Create compelling and coherent brand messages that resonate with target audiences
Oversee the development of content, including press releases, website copy, social media posts, and marketing materials
Ensure all content adheres to brand guidelines and voice
Ensure internal stakeholders are aligned with the brand’s communication strategies and messaging
Develop internal communication programs to keep employees informed and engage
Promote a consistent internal brand culture
Build and maintain relationships with media outlets, journalists, and influencers
Develop and execute public relations campaigns to enhance brand visibility and reputation
Handle crisis communication and manage the company’s response to negative publicity
Oversee the company’s presence on social media platforms
Develop and implement strategies for digital marketing campaigns, including content marketing and influencer partnerships
Monitor social media and digital channels for brand mentions and engagement
Manage budgets for brand communication activities and campaigns
Ensure efficient allocation of resources to maximize impact and ROI
Recruit, hire, and train in the Brand and Communications teams
Establish team goals and ensure performance aligns with these goals
Foster collaboration within the team and across customer groups

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Develop and implement brand marketing and communication strategies.
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Collaborate with cross-functional teams.
Create and influence compelling brand content platforms.
Manage and empower thought leadership.
Manage AG1 Europe’s PR function.
Lead local communications and media approaches in key geos.
Build and manage a roadmap of storytelling opportunities.
Build an AG1 VIP practice.
Manage public brand responses to questions and comments, including crisis response.
Measure and evaluate the effectiveness of Brand Communication efforts.
Monitor and analyze brand perception, market trends, and competitive activities.

LeadershipProject ManagementBusiness DevelopmentCross-functional Team LeadershipBusiness OperationsContent creationCommunication SkillsAnalytical SkillsWritten communicationRelationship buildingMarket ResearchData visualizationMarketingTeam managementStakeholder managementStrategic thinkingDigital MarketingBudget management

Posted about 1 month ago

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