ApplyGrowth Manager - Retail Banking (Savings & Current Accounts)
Posted 3 months agoViewed
View full description
💎 Seniority level: Manager, 5-8 years
📍 Location: South Africa, Zambia, Uganda, Pakistan
🔍 Industry: Fintech, Banking
🏢 Company: FairMoney👥 501-1000💰 $42,000,000 Series B almost 4 years agoInternetLendingFinancial ServicesBankingMobileFinTech
🗣️ Languages: English
⏳ Experience: 5-8 years
🪄 Skills: SQLData AnalysisGoogle AnalyticsData visualizationDigital MarketingCRMA/B testing
Requirements:
- Experience in a growth, digital marketing, or performance marketing role within fintech, banking, e-commerce, or a high-growth startup.
- Strong understanding of growth marketing, offline acquisition, digital acquisition, lifecycle marketing, and data-driven decision-making.
- Strong analytical skills, and experience with SQL, Google Analytics, and data visualization tools.
Responsibilities:
- Develop and own the growth strategy for FairMoney’s retail banking products (savings, deposits, current accounts).
- Define and execute multi-channel marketing campaigns, including paid marketing, offline acquisitions, Telesales, referrals, affiliates, influencers, social media, email, push notifications, and in-app messaging.
- Monitor and optimize the customer journey and conversion funnel to maximize sign-ups and engagement.
Apply