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Senior Product Marketing Manager (REMOTE)

Posted 9 days agoViewed

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💎 Seniority level: Senior, 3-5 years

💸 Salary: 95000.0 - 120000.0 USD per year

🔍 Industry: SaaS, Fitness & Wellbeing

⏳ Experience: 3-5 years

Requirements:
  • Self-motivated with 3-5 years of experience in Product Marketing in B2B SaaS.
  • Deep appreciation for boutique studio fitness experiences.
  • Experience in collaboration with Product, Sales, and Customer Success teams.
  • Ability to simplify complex topics into compelling narratives.
  • Proven success in driving go-to-market strategies and product launches.
  • Strong writing skills to create engaging content.
  • Ability to manage multiple projects simultaneously.
  • Familiarity with Salesforce, Snowflake, and other B2B tools.
Responsibilities:
  • Own product launch strategy and execution, ensuring the successful rollout of new features.
  • Contribute to go-to-market planning with sales and marketing teams.
  • Develop and refine messaging frameworks for Mariana Tek.
  • Conduct competitive and market research to position the product.
  • Equip the sales team with tools and content for effective sales.
  • Partner with clients to build success stories.
  • Collaborate with content and creative teams for engaging content.
  • Work with Product Managers to bring customer voice into product development.
  • Define and measure key metrics for product initiatives.
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  • Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
  • 5+ years of experience in product marketing, preferably in a SaaS environment.
  • Acumen for the language of technology.
  • Strong analytical skills for data-driven decision-making.
  • Exceptional written and verbal communication skills.
  • High aesthetic standards.
  • Proven ability to manage multiple projects and deadlines.
  • Conduct broad and ongoing research to identify industry trends and customer needs.
  • Develop knowledge of the customer profile across the product portfolio.
  • Translate messaging and content to resonate with audiences.
  • Develop and refine product positioning and messaging.
  • Create persuasive marketing materials.
  • Shape and evolve content for Sales and Marketing.
  • Work closely with product management and other teams.
  • Lead go-to-market strategies for product launches.
  • Track and analyze marketing performance metrics.

Product ManagementStrategyCommunication SkillsAnalytical SkillsCollaborationCoachingResearch

Posted 2 months ago
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