Senior Marketing Manager

Posted 3 months agoViewed

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💎 Seniority level: Senior, 3+ years

📍 Location: Egypt

🔍 Industry: Marketing

🏢 Company: BlackStone eIT👥 251-500 Augmented Reality Robotics Analytics Project Management

🗣️ Languages: English

⏳ Experience: 3+ years

🪄 Skills: LeadershipContent creationContent managementStrategic ManagementSEOMarketingDigital Marketing

Requirements:

Proven experience in developing and executing successful comprehensive marketing strategies, including but not limited to online/social campaigns, in person events, professional marketing content development and management, and SEO.
Excellent communication and interpersonal skills.
At least 3 years of managerial experience.
Strong leadership and team management skills.
Ability to work in a fast-paced, dynamic environment.

Responsibilities:

Develop and execute integrated marketing strategies to drive brand awareness and customer acquisition.
Collaborate with cross-functional teams to align marketing strategies with business objectives.
Own the creation and management of top-notch marketing materials and campaigns.
Lead and mentor a small team of marketing professionals.
Effectively manage spend to maximize ROI.
Track and report on the effectiveness of marketing initiatives.

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🔧 Requirements

5+ years of experience in marketing, with at least 2 years in a B2B setting (preferably within the BPO, SaaS, or professional services industries).
Proven ability to develop and implement multi-channel marketing strategies.
Experience with SEO, SEM, PPC campaigns, and social media marketing.
Proficiency in marketing automation tools (HubSpot, Marketo, or similar platforms).
Strong content creation skills, including blog writing, social media copy, and email marketing.
Basic proficiency in graphic design and video editing tools (Canva, Adobe Creative Suite, or equivalent).
Data-driven mindset with experience using Google Analytics, social media analytics, and other tracking tools.
Self-starter with the ability to execute campaigns independently and drive results.
Strong project management skills with the ability to juggle multiple tasks.

💡 Responsibilities

Develop and execute digital marketing strategies aligned with business objectives, focusing on client acquisition and brand awareness.
Manage and optimize social media channels (LinkedIn, Facebook, Twitter, etc.) to drive engagement and lead generation.
Implement SEO strategies to improve organic search rankings and website visibility.
Conduct basic content creation (blog posts, social media posts, case studies, email marketing campaigns, etc.).
Execute basic design work for marketing materials (using tools like Canva or Adobe Suite).
Manage and optimize paid advertising campaigns (Google Ads, LinkedIn Ads, Facebook Ads, etc.).
Perform basic video editing to create engaging promotional and educational content.
Analyze marketing performance metrics and adjust strategies accordingly to improve ROI.
Develop and manage email marketing campaigns and automation workflows.
Collaborate with leadership to set KPIs and marketing goals, ensuring alignment with company objectives.
Research industry trends and competitor strategies to keep The Call Gurus at the forefront of BPO marketing.
Take full ownership of the marketing department for 3-6 months, implementing strategies without additional team support until the department expands.

Project ManagementData AnalysisGraphic DesignGoogle AnalyticsContent creationCommunication SkillsSEOSales experienceMarket ResearchMarketingTeam managementLead GenerationStrategic thinkingDigital MarketingCRMCustomer supportCustomer SuccessBudget managementA/B testing

Posted 9 days ago

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