Paid Media Specialist

Posted 4 months agoInactiveViewed

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💎 Seniority level: Middle, 3 years

📍 Location: Philippines, EST, NOT STATED

💸 Salary: 1200.0 USD per month

🔍 Industry: Performance marketing and advertising

🏢 Company: TeamUp VA, Inc.👥 1-50

🗣️ Languages: English

⏳ Experience: 3 years

🪄 Skills: Data AnalysisGoogle AnalyticsReporting

Requirements:

Ability to work 9 am - 6 pm EST hours.
BA/BS degree or equivalent media buying/ advertising analyst experience.
3+ years experience in a relevant field.
Knowledge of Meta Ads Manager and Business Manager.
Proven ability to maintain strong internal and client relationships.
Strong attention to detail and time management skills.
Strong verbal and written communication.
Strong analytical skills.
Proactive and organized, able to work both individually and in a team.
Knowledge of performance marketing metrics.
Understanding of online advertising and paid search.
Experience with Excel/Google Sheets for reporting.
Experience managing monthly media budgets of $50,000 or higher.

Responsibilities:

Manage paid social media ad budgets, ensuring KPIs are met.
Create and traffic ads daily with attention to detail.
Perform weekly reporting on initiatives and overall performance.
Build recurring and ad hoc performance and creative reports.
Strategize, execute, and manage various Meta ad campaigns.
Translate technical concepts into actionable plans.
Develop promotional strategies based on client products.
Continuously measure and optimize campaign performance.

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Support client acquisition strategy via Paid Media channels.
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Plan, design, execute and manage digital ad campaigns including ongoing optimisation, data analysis and reporting.
Brief e-commerce creatives for all Meta Ads, including coordinating with the content and graphic design team members in a timely manner.
Together with the Head of Digital collaborate in researching, testing and implementing new platforms, tools and other technologies and innovations.
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Posted 11 days ago

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