Director of Demand Generation

Posted about 1 month agoViewed

💎 Seniority level: Manager, 5+ years

📍 Location: United States

💸 Salary: 140000.0 - 180000.0 USD per year

🔍 Industry: AI solutions for banks and credit unions

🏢 Company: Interface AI

⏳ Experience: 5+ years

🪄 Skills: Data AnalysisLead GenerationDigital MarketingCRM

Bachelor’s degree in Marketing, Business, or related field.
5+ years of experience in demand generation, preferably in a high-growth B2B SaaS environment.
Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
Strong analytical skills with the ability to analyze data and provide actionable insights.
Excellent project management skills and attention to detail.
Ability to work independently and as part of a team in a fast-paced, dynamic environment.

Develop and execute comprehensive demand generation campaigns across multiple channels (email, social media, PPC, SEO, content syndication, etc.).
Work closely with sales to ensure lead quality and alignment on campaign strategies and goals.
Optimize lead nurturing processes through marketing automation and CRM integration.
Analyze and report on campaign performance, providing insights and recommendations for continuous improvement.
Collaborate with content, product, and field marketing teams to create compelling campaigns and assets.
Manage budget allocation and track ROI for demand generation activities.

Posted 2 days ago

📍 United States, Europe

🧭 Full-Time

🔍 Customer Experience (CX) and AI

🏢 Company: Quiq Inc

At least 7+ years in demand generation or related field.
3+ years in a leadership role.
Experience resonating with technical and CX buyers.
Strong understanding of demand generation best practices and marketing automation tools.
Proven ability to build and lead successful teams focused on development and growth.
Exceptional written and verbal communication skills for stakeholder engagement.
Experience driving cohesive demand generation strategies across multiple teams.
Ability to use data and analytics for campaign optimization.
Genuine enthusiasm for innovative demand generation campaigns and business growth.

Develop and execute a winning strategy targeting CX and technical counterparts at B2C enterprise brands.
Lead and mentor a high-performing team in demand generation strategies.
Develop a comprehensive plan supporting business goals and optimizing conversion rates.
Collaborate cross-functionally to ensure a seamless lead-to-customer journey.
Establish and monitor KPIs to measure success of campaigns.
Drive integrated campaigns across multiple channels including ABM, PPC, SEO, and social media.
Create compelling campaigns informed by target audience needs.
Stay informed about industry trends and technologies to keep strategies innovative.
Collaborate with Sales to ensure effective conversion of leads.
Present demand generation results and strategies to senior leadership.

LeadershipData AnalysisCross-functional collaborationLead GenerationDigital Marketing

Posted 2 days ago

🔧 Requirements