- Identify key decision-makers at target accounts and execute multi-channel outreach strategies via email, cold calling, LinkedIn, and direct mail.
- Conduct high-level conversations with decision-makers using marketing assets to secure initial meetings.
- Manage inbound inquiries by prioritizing high-intent leads for sales and nurturing others through personalized programs.
- Drive engagement at trade shows, webinars, and in-person events by coordinating meeting schedules and pre/post-event communication.
- Log all contact and account activity meticulously in Salesforce.
- Achieve monthly quotas of qualified opportunities within 800 target accounts.
SalesforceMarketingCRM+1 more