- Develop and execute organic social media growth strategies.
- Create, edit, and publish Reels, TikToks, YouTube Shorts, and other short-form videos.
- Develop content ideas, hooks, scripts, captions, and calls to action.
- Work with the founder to create personality-driven, founder-led content.
- Create and manage lead magnets such as guides, checklists, ebooks, and downloadable resources.
- Build content strategies that turn views and engagement into leads.
- Manage lead-generation campaigns and track results through HubSpot.
- Use HubSpot to manage contacts, forms, workflows, campaigns, and lead tracking.
- Monitor social media and marketing analytics to identify what is working and improve performance.
- Supervise and coordinate marketing team members, assign tasks, review work, and maintain deadlines.
Lead GenerationHubSpot