- Develop and independently execute end-to-end go-to-market strategies for feature rollouts and product launches.
- Define differentiated positioning and value propositions for Quorum’s legislative suite, including its AI for government affairs positioning.
- Create segmented messaging and product tours for buyer personas and market tiers.
- Lead competitive analysis and market research, and turn findings into external assets and guidance for product direction.
- Develop AI workflows to help the Sales team use current competitive intelligence.
- Partner with Product, Account Management, and Sales to create sales toolkits and buyer collateral.
- Lead monthly cross-functional product enablement sessions.
- Create and update challenger and executive business review decks.
- Use AI tools such as Claude and vibe-coding platforms such as Lovable to build workflows, prototypes, demos, and internal tools.