- Generate and qualify new leads through outbound outreach, referrals, and an existing network of DTC/e-commerce contacts.
- Build and manage a pipeline of prospective clients from first contact through signed contract.
- Pitch Odyssey's services to founders, CMOs, and marketing leads at high-growth e-commerce brands.
- Create proposals, decks, and pricing structures tailored to each prospect.
- Negotiate contract terms and close new business.
- Represent Odyssey at industry events, conferences, and networking opportunities to build brand awareness and generate leads.
- Work with leadership to refine positioning, pricing, and go-to-market strategy based on market feedback.
- Maintain pipeline reporting and forecasting using CRM tools.
- Coordinate with account management and creative teams to hand off and onboard new clients.
Business DevelopmentLead Generation