- Prospect, sell, set pricing, and manage profitability for key national accounts.
- Develop sales and marketing strategies to support new product distribution.
- Use IRI/Nielsen syndicated data to identify trends and opportunities and prepare customer sales presentations.
- Define pricing and promotional strategies, including demos, coupons, and sponsorships.
- Coordinate customer and industry food shows, and arrange product samples and tastings for buyer meetings.
- Open and secure new accounts, and set up vendor forms and items in customer portals.
- Arrange deliveries to customer warehouses or work with brokers, distributors, and Sigma DSD offices to reach stores.
- Coordinate with replenishment buyers and the internal supply chain team to maintain service levels and minimize disruptions.
- Prepare Excel and PowerPoint reports and scorecards, analyze information, and forecast product demand.
- Collaborate with other key account managers, Marketing, and Trade Marketing on business strategies.
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