- Build and own senior relationships with key Demand-Side Platforms (DSPs) and their commercial and technical stakeholders.
- Drive and manage DSP integrations, working closely with product and engineering teams to ensure smooth technical implementation.
- Develop and execute a long-term DSP partnership strategy aligned with ConnectAd's strategic priorities.
- Identify new DSP partnership opportunities and evaluate their strategic and commercial fit.
- Act as the primary point of contact and relationship owner for ConnectAd's DSP partners.
- Represent ConnectAd at industry events and senior DSP partner meetings.
- Collaborate with product, operations, and leadership teams to align DSP partnerships with platform capabilities and roadmap.
- Monitor DSP market trends and competitive dynamics to inform ConnectAd's partnership strategy.
- Provide partner feedback to product and leadership teams to shape ConnectAd's platform development.
Business DevelopmentRelationship management