- Own and execute multi-channel campaigns for the Right Click Tools product line—from initial planning through pipeline creation, optimization, and final reporting
- Develop annual, quarterly, and campaign-specific marketing plans aligned to pipeline and revenue growth objectives
- Design and execute campaigns that generate qualified leads, create pipeline, and accelerate opportunities through the funnel
- Lead campaign strategy and oversee execution across email, webinars, digital advertising, ABM, and field events
- Partner with the Web & Brand team to ensure campaign landing pages, ads, and visuals reflect our brand and product value
- Coordinate with Product Marketing and Content teams to ensure campaigns are fueled by relevant messaging and assets
- Support sales enablement by ensuring alignment on campaign goals, timing, and lead handoff
- Measure and optimize campaign performance using data and insights to drive continuous improvement
- Manage timelines, deliverables, and stakeholders across multiple projects simultaneously
Project ManagementSalesforceCRM