- Visit retail dealers regularly to build partnerships, land sell-in orders, and ensure Traeger is well-represented.
- Present new products, seasonal assortments, and promotional programs to grow shelf presence.
- Conduct structured pre-call planning and post-call recaps to manage territory goals and account data.
- Train shop employees on product knowledge and enthusiasm to drive point-of-sale success.
- Execute in-store events, weekend activations, and demonstrations during peak seasons.
- Maintain high-quality merchandising standards using company-provided POP materials and displays.
- Develop co-op marketing plans and monitor local competitive activity to surface business insights.
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