- Own the global partner marketing strategy and annual marketing plan in support of Partner and Alliances priorities.
- Build a global operating model, planning cadence, engagement models, decision rights, and service levels across global and regional stakeholders.
- Develop repeatable, multi-region go-to-market programs combining campaigns, account-based marketing, events, content, digital activation, enablement, and joint selling.
- Translate global campaign and product priorities into partner-ready programs for regional teams across AMS, EMEA, and APJ.
- Own marketing components of joint business plans, including audiences, activation plans, mutual commitments, pipeline goals, and success measures.
- Set measurement frameworks for partner-sourced and partner-influenced pipeline, opportunity progression, revenue contribution, engagement, and program efficiency.
- Plan and allocate the global partner marketing budget, and lead performance reviews and QBRs with investment recommendations.
- Lead, coach, and develop the global partner marketing team and advise global and regional Partner and Alliances leadership.
- Coordinate planning and execution across Field Marketing, Integrated Campaigns, Demand Generation, Product Marketing, Communications, Customer Marketing, and SDR teams.
- Identify ecosystem opportunities and develop co-investment and reciprocal partner participation models.
SalesforceBudget management