Apply🧭 Full-Time
💸 100000.0 - 122000.0 USD per year
🔍 Software Development
- 4+ years of experience in field marketing, including event management and ABM execution
- Proven success in driving measurable pipeline growth through strategic marketing programs
- Strong project and time management skills with a results-oriented mindset
- Excellent written and verbal communication skills
- Proficient in Microsoft Office or Google Workspace; experience with Salesforce, Airtable, or PowerBI is a plus
- Strong cross-functional collaboration and leadership abilities
- Creative problem solver with a team-first attitude
- Bachelor’s degree or equivalent required
- Willingness to travel up to 30%
- Develop & Execute Regional Marketing Strategies: Build and implement localized marketing plans that align with regional sales objectives, focusing on ABM and persona-based engagement.
- Plan & Execute Events: Lead end-to-end execution of trade shows, conferences, executive networking events, partner programs, sales meetings, and customer engagements.
- Drive Account-Based Marketing (ABM): Collaborate closely with Sales, Solutions Engineering, Product Marketing, Digital Marketing, and Sales Ops to craft and launch 1:1 and 1:few ABM campaigns targeting strategic accounts.
- Cross-Functional Enablement: Align closely with internal stakeholders to ensure marketing efforts support sales initiatives and broader corporate strategies.
- Data-Driven Planning & Execution: Leverage data to inform event and campaign strategies. Manage logistics, lead tracking, and post-event analytics to optimize performance.
- Budget & Vendor Management: Forecast and manage budgets, select and negotiate with vendors, and track project metrics and ROI for all regional initiatives.
- Ensure Consistency & Excellence: Maintain brand alignment across all initiatives, manage contractors/vendors, and oversee timely logistics for all marketing assets and shipments.
Posted about 2 months ago
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