- Champion a data-first culture — pushing the team to ask better questions, make smarter decisions, and build with confidence.
- Lead and collaborate with product teams to enhance data literacy and support their analytical needs, ensuring they have the insights required to drive product innovation.
- Ensure data accuracy and reliability through diligent implementation and ongoing monitoring.
- Implement and refine analytical touchpoints across the website, including tracking and tagging implementations in Google Tag Manager.
- Build and maintain data pipelines that gather and analyse website metrics and user interaction.
- Maintain and continuously develop our self-serve reporting tools to empower product, design, and engineering teams to access and leverage the insights data independently.
- Conduct ad-hoc analyses to identify growth opportunities and inform strategic decisions.
- Collaborate closely with data, marketing and product teams to help bridge the gap between marketing strategy and technical execution.
- Advise, support and coach the team to run rapid, data-driven experiments; Enable us to test, learn, and scale growth initiatives by building the underlying infrastructure and tools needed for sustainable, data-backed expansion.
- Coach engineers on data tracking best practices across the platform.
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