5+ years of experience in marketing systems integration, marketing engineering, or related technical fields.
Strong knowledge of marketing technology platforms.
Proficient in RESTful APIs, middleware tools (e.g., Mulesoft, Workato, Boomi), and event-based architecture.
Hands-on experience with integration assessments, gap analysis, and phased rollout planning.
Proficient in data mapping and transformation techniques; experience with data deduplication and migration planning.
Excellent written and verbal communication skills; capable of bridging the gap between engineering and business teams.
Strong documentation and diagramming skills using tools like Lucidchart, Draw.io, Confluence, or similar.
Architect and support integrations between marketing platforms and enterprise systems using RESTful APIs, webhooks, middleware (e.g., Mulesoft, Boomi, Workato), and message queues.
Assess and document system interdependencies, integration points, and data flow designs that support business and technical requirements.
Create clear integration specifications that include authentication, payload structure, error handling, and performance considerations.
Lead technical discovery and gap analysis for new integrations or enhancements to existing ones.
Evaluate system capabilities, data schemas, and platform compatibility to design robust integration solutions across legacy and modern platforms.
Document technical use cases, constraints, dependencies, and phased implementation strategies for stakeholder alignment and project scoping.
Lead or support data migration efforts, including mapping, transformation, deduplication, and integrity validation across systems.
Collaborate with Data Engineers and Architects to ensure data continuity, clean cutover strategies, and minimal system downtime during transitions.
Support ongoing data quality and sync health monitoring between platforms.
Translate complex technical concepts into clear, actionable insights for non-technical stakeholders in marketing, legal, and IT.
Serve as a trusted partner in cross-functional teams during large system rollouts or transitions, ensuring timely communication and alignment.
Produce high-quality documentation including integration diagrams, technical SOPs, enablement materials, and post-implementation guides.