- Coordinate day-to-day creative workstreams across internal stakeholders, agency partners, and creators.
- Manage UGC and creator logistics, including communications, product shipments, and deliverable collection.
- Update project timelines, status trackers, and maintain organized creative asset libraries.
- Perform first-pass creative reviews against briefs and brand guidelines, providing clear feedback.
- Assist in developing and iterating creative copy, hooks, headlines, and on-screen text.
- Perform light graphic design or video editing and QA final assets prior to launch.
- Research competitors, platform trends, and cultural behavior to inform creative strategy.
- Track and analyze creative performance metrics to identify recurring patterns and optimization opportunities.