Social Media Manager

New
J
JobgetherCrypto gambling
Based in NetherlandsFull-TimeManager
Salary not disclosed
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Job Details

Required Skills
Content creation

Requirements

  • Have proven experience managing social media accounts and developing engaging content, preferably for consumer-facing digital brands.
  • Bring strong knowledge of internet culture, crypto communities, and iGaming and sports betting audiences, particularly on X.
  • Demonstrate excellent copywriting skills and the ability to create witty, original, sharp, and relevant posts quickly.
  • Be able to independently produce memes, graphics, and short-form videos.
  • Understand brand voice and distinguish attention-grabbing content from messaging that could damage brand reputation.
  • Manage sensitive online discussions, controversy, and reputational challenges with composure and strategic judgment.
  • Have experience working with KOLs, influencers, or content creators and managing partnerships designed to generate measurable results.
  • Interpret social media metrics, including reach, engagement, and traffic, and use performance data to improve content strategies.
  • Work proactively and independently, with initiative, organization, and the ability to deliver consistently without close supervision.
  • Be comfortable working within the online casino and sports betting industry.

Responsibilities

  • Manage the brand's primary social media accounts, prioritizing X through regular publishing, community engagement, replies, and trend-driven content.
  • Develop creative content ideas and turn product launches, major wins, industry developments, and global events into engaging social media moments.
  • Produce written posts, memes, graphics, and short-form videos, collaborating with the creative team on larger productions.
  • Monitor online conversations and respond quickly to emerging trends and relevant events.
  • Maintain a distinctive brand voice while keeping communications aligned with brand values and reputation.
  • Manage sensitive conversations, online controversies, and negative sentiment with sound judgment.
  • Identify and manage partnerships with key opinion leaders and content creators.
  • Collaborate with product and marketing teams on launches, announcements, and promotional initiatives.
  • Monitor reach, engagement, and traffic, and turn insights into performance reports and recommendations.
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