AI Search & GEO Growth Specialist
New
J
JoVEScience education
Workable workplace: remote; Workable locations: India. Delhi, India. Mumbai, Maharashtra, India. Bengaluru, Karnataka, IndiaFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 5+ years of SEO experience, including at least 2 years of hands-on AEO/GEO or AI search visibility work.
- Required Skills
- SEOSEMrush
Requirements
- Have 5+ years of SEO experience, including at least 2 years of hands-on AEO/GEO or AI search visibility work.
- Have a proven track record of driving organic growth on large, content-heavy websites.
- Demonstrate strong technical SEO expertise, including crawling, indexing, JavaScript rendering, structured data, and canonicalization.
- Understand how AI search, large language models, and retrieval-augmented generation (RAG) work.
- Be familiar with AI crawlers, robots.txt controls, and content access policies.
- Have experience designing experiments and demonstrating measurable business impact.
- Be proficient with Google Search Console, GA4, Semrush, Ahrefs, and Screaming Frog.
- Bring strong analytical skills and the ability to turn data into clear recommendations.
- Be able to manage multiple projects and work across teams.
- Experience with Profound, Peec AI, or Semrush AI Visibility is a plus.
- Working knowledge of SQL, Python, or APIs is a plus.
- Experience in scientific publishing, academic content, or EdTech is a plus.
Responsibilities
- Plan, implement, and manage end-to-end AEO/GEO strategies to grow visibility, citations, and referral traffic from AI-powered search platforms.
- Identify high-value topics, questions, and user intents for content to appear in AI-generated answers.
- Monitor AI visibility, brand mentions, citation frequency, and share of voice against competitors.
- Conduct technical audits and address barriers to AI systems accessing and understanding content, including crawler access, rendering, structured data, and site architecture.
- Collaborate with content teams to optimize existing and new content for AI-driven discovery while maintaining quality and accuracy.
- Develop scalable AEO/GEO guidelines and best practices for teams to apply across content.
- Design and run controlled experiments with clear baselines and success metrics, then scale effective approaches.
- Build dashboards and attribution models to track AI referral traffic, engagement, and conversions separately from traditional organic search.
- Work with engineering, product, editorial, and marketing teams to prioritize and implement improvements.
- Track AI search KPIs and adjust strategies based on platform changes, crawler policies, and citation behavior.
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