Senior Vice President, Creative Director of Content
New
H
HighwireContent marketing
We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C.Full-TimeVp
Salary195,000 - 249,000 USD per year
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Job Details
- Experience
- 15+ years of experience in content marketing, editorial, or related field, with at least 5 years in a senior leadership role
- Required Skills
- Team managementDigital MarketingChange Management
Requirements
- 15+ years of experience in content marketing, editorial, or a related field.
- At least 5 years of experience in a senior leadership role.
- A proven track record of developing and executing successful, creative campaigns.
- Experience managing and mentoring designers, writers, editors, and content marketing strategists.
- Strong understanding of digital marketing, including paid, earned, and social media.
- Strong understanding of the technology industry, its players, and trends, especially in B2B or healthcare.
- Experience in change management and organizational development.
- Expert knowledge of search engine optimization (SEO) and inbound marketing concepts.
- Ability to translate strategic vision into actionable plans.
Responsibilities
- Oversee the development and execution of content marketing and editorial strategies for clients and their executives.
- Lead new business and organic growth, owning a new business pipeline with practice leads.
- Establish strategic direction for client programs and serve as senior counsel on content marketing and editorial solutions.
- Manage Editorial and Content Marketing teams, including writers, editors, designers, producers, and motion graphics.
- Set team and departmental OKRs, conduct performance evaluations, and mentor team members.
- Oversee high-profile client relationships, identify growth opportunities, and develop retention strategies for at-risk clients.
- Design and implement processes with Delivery and Operations to improve efficiency, quality, and client experience.
- Contribute to pitches, review proposals, approve scopes of work, and support agency business development.
- Integrate Content Marketing and Editorial with wider agency teams, including Insights and Analytics.
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