Senior Web Strategy & Experience Specialist

New

ZuoraB2B SaaS

This is a remote position based in India.Full-TimeSenior

Salary not disclosed

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Job Details

Experience: 6-8 years in a digital or web role, including 3+ years owning a corporate website or digital product
Required Skills: HTMLWordPressA/B testing

Have 6-8 years of experience in a digital or web role, including 3+ years owning a corporate website or digital product.
Bring fluency with GA4, Amplitude, Looker Studio, and Demandbase.
Have led a website redesign, platform migration, or comparable large-scale initiative end to end.
Have experience prioritizing and directing web development teams and translating business goals into technical plans.
Demonstrate experience improving conversion through CRO and A/B testing, with measurable results.
Have working knowledge of technical SEO, including indexing, crawlability, structured data, and Core Web Vitals, and implementing it on a live site.
Have experience designing or running personalization based on behavioral and account data.
Have experience working with senior stakeholders across Marketing, Product, and Sales.
Bring strong analytical, communication, and prioritization skills.
Have WordPress expertise, including templates, components, and publishing workflows (listed as required in the nice-to-haves section).
Experience with Optimizely or Amplitude Experiment, AEO/GEO, multi-language and multi-region sites, HTML, CSS, JavaScript, GTM, or GDPR, CCPA, and consent management is listed as a nice-to-have.

Own the Zuora website roadmap and prioritize work by business impact and pipeline contribution.
Run the web intake, prioritization, and launch process across company teams.
Translate business goals into briefs and execution plans for Design and Development.
Manage concurrent campaign page, redesign, migration, and template projects.
Define site KPIs and run ongoing testing and optimization using A/B tests, behavioral data, and session analysis.
Improve page speed, accessibility, form experience, and visitor journeys.
Direct personalization strategies using behavioral and account-level data, including audience rules, content variants, and success metrics.
Own technical SEO implementation, including crawlability, indexing, site architecture, internal linking, structured data, redirects, Core Web Vitals, and international setup.
Partner with Analytics to ensure accurate tracking and maintain performance dashboards using GA4, Amplitude, and Looker Studio.
Guide WordPress development priorities, templates, reusable components, and governance; set direction for multi-language support, international SEO, security, privacy, compliance, and brand standards.

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