CRM & E-Mail-Marketing Manager
New
E
embellyDigital Health
Source API remote eligibility restrictions: GermanyFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- Fließend Deutsch (C1) & gutes Englisch
- Experience
- Mind. 2 Jahre Erfahrung im CRM oder E-Mail-Marketing
- Required Skills
- A/B testingHubSpotCRM
Requirements
- Have at least 2 years of experience in CRM or email marketing.
- Have very good knowledge of Klaviyo.
- Be fluent in German at C1 level and have good English.
- Think in funnels and have an interest in automation.
- Balance analytical thinking with creative judgment.
- Work independently, take initiative, and be hands-on.
- Experience in DTC or the health sector is beneficial.
- Experience with ChatArmin or WhatsApp marketing is desirable.
- Copywriting skills or an interest in health topics are beneficial.
Responsibilities
- Plan, implement, and optimize campaigns and automations using Klaviyo and ChatArmin.
- Develop targeted customer journeys for customers and partners.
- Segment audiences and conduct A/B tests.
- Analyze performance with a focus on retention and reactivation.
- Coordinate closely with marketing, design, product, and copywriting teams.
- Brief and collaborate on content, landing pages, and lead campaigns.
- Manage CRM processes using HubSpot, Typeform, and Gorgias.
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