Marketing Manager

New
V
VictoriaMetricsObservability software
United States, Able to overlap with both East Coast and European business hours as neededFull-TimeManager
Salary not disclosed
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Job Details

Experience
4-7 years of B2B marketing experience
Required Skills
Project ManagementHubSpotPrompt Engineering

Requirements

  • Have 4-7 years of B2B marketing experience with a strong operations and execution background.
  • Have experience running end-to-end marketing programs across email, web, paid, events, and content.
  • Have hands-on experience with CRM and marketing automation platforms such as HubSpot.
  • Have experience with analytics tools such as GA4, a CMS, and integration tools.
  • Use LLMs such as Claude, ChatGPT, or Gemini for research, drafting, editing, and content repurposing.
  • Be able to write, test, and refine prompts for consistent, on-brand, technically accurate output.
  • Be comfortable building AI projects and agents, including custom GPTs, Claude Projects, agent workflows, or RAG over internal documents.
  • Be able to critically evaluate AI output, fact-check technical claims, and keep humans involved where appropriate.
  • Look for repeatable processes to connect with scripts, integrations, or agents.
  • Have strong project management skills and be able to manage multiple workstreams.
  • Communicate effectively and collaborate across engineering, sales, product, leadership, and customers.
  • Be based in the United States and able to overlap with East Coast and European business hours as needed.

Responsibilities

  • Own the marketing technology stack, including CRM, marketing automation, analytics, attribution, and integrations.
  • Maintain clean marketing data, lead routing, lifecycle stages, and reporting dashboards.
  • Define and document repeatable processes for campaign launches, content production, and reporting.
  • Manage budgets, vendors, and tool evaluations, and track spend against outcomes.
  • Plan, launch, and measure full-funnel campaigns across email, webinars, paid programs, content, and events.
  • Coordinate with content, design, web, sales, and engineering to deliver campaigns on schedule and on brand.
  • Run A/B tests, analyze results, and recommend campaign improvements.
  • Use AI tools to create and repurpose content, maintaining the technical voice through human review and sign-off.
  • Build reusable prompts, AI projects, and agents to automate recurring marketing tasks.
  • Maintain sales enablement assets and run feedback loops with sales, support, and engineering.
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