Senior Meta Ads Specialist

H
HuzzlePerformance marketing
Source API remote eligibility restrictions: South AfricaContractSenior
Salary not disclosed
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Job Details

Experience
4+ years of experience managing Meta Ads campaigns at a high level.
Required Skills
Google Analytics

Requirements

  • Have 4+ years of experience managing Meta Ads campaigns at a high level.
  • Demonstrate a track record of scaling campaigns with strong ROAS performance.
  • Understand Facebook Ads Manager, Meta Pixel, Conversion API, and attribution models.
  • Have experience managing monthly ad budgets from $10,000 to $100,000+.
  • Know audience segmentation, retargeting, and conversion optimization.
  • Interpret campaign data and make strategic decisions.
  • Have experience with Google Analytics, Looker Studio, Hyros, Triple Whale, or similar analytics platforms.
  • Work independently in a fast-paced remote environment.

Responsibilities

  • Plan, launch, and manage Meta advertising campaigns across Facebook and Instagram.
  • Develop full-funnel paid social strategies for lead generation, eCommerce sales, or customer acquisition.
  • Research audiences, optimize targeting, and conduct A/B testing.
  • Monitor ROAS, CPA, CTR, CPC, and conversion rates.
  • Analyze performance data and recommend campaign scaling.
  • Collaborate with creative teams on ad creatives and copy.
  • Implement retargeting and remarketing strategies.
  • Manage advertising budgets and generate weekly and monthly performance reports.
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