CPG Paid Social Specialist, Client Experience

Remote - Argentina; Remote - Brazil; Remote - Chile; Remote - Colombia; Remote - Costa Rica; Remote - Ecuador; Remote - Honduras; Remote - Mexico; Remote - Nicaragua; Remote - PeruFull-TimeMiddle

Salary not disclosed

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Job Details

Languages: Proficiency in spoken and written English at an advanced level is required for this role.
Experience: 1-2 years of digital marketing; 1+ years of experience with Direct Response marketing specifically in E-Commerce; 1+ years experience with Meta or Google Ads for direct response campaigns; 1+ years experience leading paid advertising strategy for direct response marketing efforts; 1+ years experience with Google Analytics, Shopify; 1 year experience client facing and handling communications
Required Skills: ShopifyGoogle AnalyticsMicrosoft ExcelData analytics

Requirements

Have 1–2 years of digital marketing experience; agency experience is a plus.
Have 1+ years of direct-response marketing experience, specifically in e-commerce.
Have 1+ years of experience with Meta or Google Ads for direct-response campaigns.
Have 1+ years of experience leading paid advertising strategy for direct-response marketing efforts.
Have 1+ years of experience with Google Analytics and Shopify.
Have 1 year of client-facing experience handling communications.
Demonstrate excellent Excel skills, including understanding of advanced Excel features.
Have excellent data analytics skills.
Bring organization, time-management, problem-solving, and continued-learning skills.

Responsibilities

Execute and optimize paid advertising programs, including ad builds, reporting, pacing, and performance monitoring.
Manage timelines, budgets, pacing, and day-to-day campaign performance.
Ensure accurate campaign setup, tracking, naming conventions, and quality assurance across paid advertising platforms.
Identify growth opportunities, develop test hypotheses, and recommend data-backed optimizations aligned with client goals.
Incorporate client objectives, constraints, and brand nuances into campaign decisions.
Maintain client testing roadmaps, manage next steps, and prioritize experiments.
Prepare and present performance reports and recaps, communicating insights and next steps.
Use Power Digital’s Nova ecosystem, including Power Circuit and nova Creative Affinity, to inform strategy, execution, and reporting.
Use AI technologies to improve efficiency, performance analysis, and operational workflows where applicable.

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