Senior Integrated Marketing Manager, B2B Technology

New

BLEND360B2B technology marketing

Remote, USA only., PST preferred.ContractManager

Salary70 - 85 USD per hour

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Job Details

Experience: 8+ years of experience in B2B technology marketing, integrated campaign marketing, content marketing, digital marketing, or a related field.
Required Skills: Project ManagementDigital Marketing

Have 8+ years of experience in B2B technology marketing, integrated campaign marketing, content marketing, digital marketing, or a related field.
Have proven experience executing multi-channel awareness and thought leadership campaigns, especially across owned channels.
Have a strong background in marketing to enterprise-level audiences.
Have strong project management skills and the ability to manage multiple campaigns, stakeholders, deadlines, and approval processes.
Understand channel execution best practices for web, social, webinars, podcasts, and email.
Have experience in B2B technology categories where market education and awareness are more important than immediate demand capture.
Preferred: background in financial services, payments, fintech, or another regulated industry.
Preferred: experience marketing AI solutions, commerce infrastructure, developer-facing technology, or emerging payment products.
Preferred: familiarity with enterprise buyers and influencers across business, product, innovation, and technical functions.
Preferred: experience supporting global or regional campaign execution in a large organization.
Preferred: exposure to awareness, engagement, thought leadership, and share-of-voice metrics rather than pipeline-first demand generation.

Lead always-on awareness programs across web, social, webinars, podcasts, email, and executive amplification.
Translate business priorities and product narratives into integrated campaign plans with activation, promotion, and measurement approaches.
Recommend content formats, campaign moments, and distribution tactics based on audience needs, channel performance, and business priorities.
Partner with product marketing, regional marketing, digital, analytics, communications, and agency teams to move programs from plan to launch.
Repurpose existing content into channel-ready assets, including web modules, webinar programs, social series, email promotions, executive talking points, and podcast support materials.
Own end-to-end campaign execution, including briefing, timelines, alignment, approvals, QA, publishing, and post-launch optimization.
Manage campaign operations across channels, regions, and stakeholder groups.
Track performance, surface insights, and recommend optimizations to improve reach, engagement, and efficiency.

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