AEO & SEO Strategist

New

Directive ConsultingB2B digital marketing

Location: Remote - United StatesFull-Time

SalaryCompetitive base salary in the $75,000-95,000 USD range, commensurate with experience and geography

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Job Details

Have a proven track record implementing SEO principles and content strategy, including keyword research, on-page optimization, and link building.
Have agency experience.
Have B2B tech and/or SaaS experience.
Analyze website traffic and SEO metrics using tools such as Google Analytics.
Be familiar with Google Search Console, Google Analytics, SEMRush, Ahrefs, and Screaming Frog or other crawling tools.
Bring strong client-facing communication skills and experience owning relationships with key stakeholders.
Have organizational, project, and time management skills.
Stay current with industry trends, including learning how AI and automation can enhance marketing and operations.
Use Asana for project management.

Create custom client strategies based on marketing goals, campaigns, historical performance, and best practices.
Develop creative briefs and content campaigns using competitor and audience insights.
Set client goals using Google Analytics, CRM data, SEMRush reporting, and Ahrefs reporting, and obtain Associate Director approval before presenting them.
Coordinate strategy execution by delegating tasks and tracking ownership, assignments, and due dates in Asana.
Partner with Project Managers, content writers, designers, and clients to deliver campaigns on time and to client standards.
Build client relationships and proactively communicate deliverable timelines, goal progress, roadblocks, and account changes.
Report strategy progress and impact through bi-weekly meetings, monthly and quarterly reports, and bi-annual business review presentations.
Identify opportunities for account growth, upsells, cross-sells, and referrals.

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