Associate Director, Paid Social
New
C
Code3Digital marketing
Remote, United StatesFull-TimeDirector
SalarySalary Range $113,000 — $134,500 USD
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Job Details
- Experience
- 6+ years of paid social experience
- Required Skills
- Microsoft Excel
Requirements
- Have 6+ years of paid social experience, including agency experience independently leading strategy, performance, and client relationships across multiple accounts.
- Bring a strong background working with eCommerce and/or CPG brands.
- Develop and execute full-funnel, performance-driven paid social strategies with measurable business outcomes.
- Have expertise in customer acquisition, creative effectiveness, audience strategy, testing, optimization, and measurement.
- Bring advanced hands-on expertise across major paid social platforms, particularly Meta and TikTok.
- Have working knowledge of Pinterest, Snapchat, YouTube, Reddit, and emerging platforms.
- Independently build and optimize campaigns, audit account structures, and troubleshoot technical issues.
- Have experience managing and mentoring paid social teams and driving accountability.
- Demonstrate strong written, verbal, and presentation skills and experience leading client relationships.
- Understand creative strategy, testing methodologies, attribution, and performance measurement.
- Have advanced Excel skills, including pivot tables.
Responsibilities
- Lead paid social strategy, performance, and client relationships across a portfolio of accounts.
- Oversee full-funnel media planning, creative strategy, testing, measurement, and ongoing optimization.
- Advise assigned clients, lead strategic conversations, and deliver proactive, data-backed recommendations.
- Audit accounts, build campaigns, troubleshoot technical issues, diagnose performance trends, and implement optimizations.
- Mentor senior strategists and media buyers, set expectations, and provide actionable feedback.
- Oversee campaign activation, QA, pacing, budget management, reporting, and client communication.
- Collaborate with Paid Social Directors and cross-functional teams on creative innovation, testing, and measurement practices.
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